Posted on: 12 April, 2002
Author: Milana Leshinsky
E-books are the latest craze on the ... Why? Because theyare easy to produce, free to deliver, and can create ... income if marketed ... and ... can write an e-book ab E-books are the latest craze on the Internet. Why? Because theyare easy to produce, free to deliver, and can create anunlimited income if marketed correctly and consistently.You can write an e-book about anything! As long as people arewilling to pay for that information, it will sell. It is also agreat way to self-publish fiction without spending a fortune onprint publishing.How do you get started? Follow this handy checklist:Choosing a Topic~~~~~~~~~~~~~~~~- Create an inventory of your skills- Narrow down that list to the topics you are passionate about- Choose the topic that most likely to have a wide and growing audienceDefine your Target Market~~~~~~~~~~~~~~~~~~~~~~~~~~~- Find your competitors using search engines- List some problems and challenges your target customers might face- Think of 4-5 possible titles for your e-book- Get other people's opinions on each title- Post your titles on relevant forums to see which one people like best (try )The Ultimate Goal~~~~~~~~~~~~~~~~~~Decide what you want to accomplish writing this e-book: - Use it as an introductory product to a high-end product or service (has to be of high quality and reasonable price, and you must have the back-end ready)- Make it your primary product for your business (should be a decent size e-book, with many extras, possibly a consultation included, can be mid-to-high price)- Generate quick profits by selling reprint rights to this e-book (topic must be able to support a large audience and be unique from your competition)- Use it as a lead generation tool (has to be free, enticing, and still have useful information)Content Brainstorm~~~~~~~~~~~~~~~~~~~~~- Decide on the final topic and title for your e-book- Write down everything you know about the subject- Organize your list into sections, putting related points together- Build your table of contents, with chapters and sections within chaptersWrite Your E-Book ~~~~~~~~~~~~~~~~~~~- Use your text editor or word processing program to write your book- Spell check and re-read your book to ensure good flow- Send it to your friends to read and ask for their testimonialsDesign and Assemble~~~~~~~~~~~~~~~~- Choose an e-book compiler (list of most popular compilers:)- Find good images for the interior of your e-book (try)- Put all the files and pages together and compile into an e-bookBuild a Web Site To Sell Your E-Book~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~- Put a web site together (get a free start-up guide at)- Set up an online payment system to accept credit cards on your web site- Password-protect your e-book files- Write a sales copy - text for your web site- Add bonuses, guarantee, list benefits of your e-bookDesign an E-Book Cover~~~~~~~~~~~~~~~~~~~~- Do not underestimate the power of a good book cover. A great looking e-cover is known to increase sales 300% for many authors- Decide if you want to create your own e-cover or hire a professional designer- If you think you are going to write more than 1 e-book, and want to save money, get the brand new eCover Generator program which will create your book covers in minutes: ()Time to Promote~~~~~~~~~~~~~~~~~Depending on what your "Ultimate Goal" is, your marketing methodsmay vary. - Create a free demo (or a free chapter) of your e-book and allow your visitors download it & give away to others- Set up an autoresponder to follow-up with them later to upsell your back-end product or service- Write articles, place classified ads, submit to search engines, start a newsletter, etc.For more e-book resources such as compilers, online paymentsystems, idea generation tools and e-book promotion, visitthe E-book Resources at http://www.mycoachingwebsite.com/ebook_resources.html Source: Free Articles from ArticlesFactory.com ABOUT THE AUTHOR Milana Leshinsky is a full time web developerand the author of two e-books: "Create Your FirstBusines Web Site in 10 days" and "65 Instant Web Design Answers".http://www.firstbusinesswebsite.comhttp://www.instantwebanswers.com Source: Free Articles from ArticlesFactory.com